TikTok alerts: Indonesia’s suspension of TikTok Shop unveils a diverse regional risk landscape
It has now been a few weeks since TikTok Shop stopped operating in Indonesia. As the immediate dust raised by the action has settled, all the key stakeholders – sellers, brands, investors, enablers, influencers, and of course the teams at TikTok – are back at their drawing boards planning their next moves in Indonesia.
Outside of Indonesia meanwhile, many have asked the question – will other countries follow suit? In this report, we look at the ongoing discussions within government and policy circles in TikTok Shop’s other markets and present our assessment of the risk landscape.