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Shopee
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Shopee Take-Rate Tracker 2025

(updated as of February 3, 2025)

Introduction

Shopee is Southeast Asia's largest e-commerce marketplace, and charges a % commission fee (take-rate) to its sellers for goods that are transacted on the platform. This metric is very important for sellers as well as Shopee and a key determinant of their business model economics.

Over the past few years, Shopee has steadily increased its take-rate across Southeast Asia with the objective to improve its profitability, impacting the profit margins of sellers or brands and catching the attention of investors. As these rising costs become more significant, it is crucial for stakeholders to closely monitor these changes.

By understanding the evolving landscape, brands can better navigate their pricing strategies, while investors can gauge the potential revenue growth for marketplaces like Shopee. This tracker is designed to be an essential resource for anyone looking to stay ahead in Southeast Asia’s e-commerce environment.

Shopee Mall Take-Rate by Category and Country

(updated as of February 3, 2025)​

Country Commission fee Transaction fee Other fee Total take-rate ¹
Thailand
5.00% – 11.00%
3.00%
–
8.00% – 14.00%
Vietnam
1.10% – 7.15%
4.63%
–
5.73% – 11.78%
Philippines
5.46% – 9.89%
2.00%
–
7.46% – 11.89%
Malaysia
6.00% – 16.00%
3.50%
–
9.50% -19.50%
Singapore
8.00% – 10.00%
2.00%
–
10.00% – 12.00%
Indonesia
2.25% – 9.19%
1.62%
Rp1,000 each transaction ²
(3.87% – 10.81%) + Rp1,000
Taiwan
3.50% – 8.50%
2.00%
–
5.50% – 10.50%
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4

For more detailed information about the fees, please click on the country name to be directed to the respective Shopee website.

Note: All rates shown are exclusive of taxes.

¹ The rates presented here are for Shopee Mall and reflect the total mandatory take-rate, including commission and transaction fees. Optional fees, such as those for free shipping or cashback campaigns, are not included.

² Service fee is a fee of Rp1,000 charged to Buyers for each transaction

Shopee Mall Take-Rate by Country: FMCG Category

(updated as of February 3, 2025)​

Country Commission fee Transaction fee Other fee Total take-rate ¹
Thailand
11.00%
3.00%
–
14.00%
Vietnam
5.50% – 7.00%
4.63%
–
10.13% – 11.63%
Philippines
6.89% – 8.25%
2.00%
–
8.89% – 10.25%
Malaysia
6.00% – 16.00%
3.50%
–
9.50% -19.50%
Singapore
10.00%
2.00%
–
12.00%
Indonesia
5.58%
1.62%
Rp1,000 each transaction ²
7.20% + Rp1,000
Taiwan
8.50%
2.00%
–
10.50%
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4

Shopee Mall Take-Rate by Country: Electronics Category

(updated as of February 3, 2025)​

Country Commission fee Transaction fee Other fee Total take-rate ¹
Thailand
5.00% – 11.00%
3.00%
–
8.00% – 14.00%
Vietnam
1.10% – 5.50%
4.63%
–
5.73% – 10.13%
Philippines
5.46% – 8.89%
2.00%
–
7.46% – 10.89%
Malaysia
11.00% – 15.00%
3.50%
–
14.50% -18.50%
Singapore
8.00% – 10.00%
2.00%
–
10.00% – 12.00%
Indonesia
2.88% – 8.74%
1.62%
Rp1,000 each transaction ²
(4.5% – 10.36%) + Rp1,000
Taiwan
3.50% – 8.50%
2.00%
–
5.50% – 10.50%
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4

Shopee Mall Take-Rate by Country: Fashion Category

(updated as of February 3, 2025)​

Country Commission fee Transaction fee Other fee Total take-rate ¹
Thailand
11.00%
3.00%
–
14.00%
Vietnam
5.50%
4.63%
–
10.13%
Philippines
8.89%
2.00%
–
10.89%
Malaysia
12.50% – 16.00%
3.50%
–
16.00% -19.50%
Singapore
10.00%
2.00%
–
12.00%
Indonesia
2.88% – 9.19%
1.62%
Rp1,000 each transaction ²
(4.50% – 10.81%) + Rp1,000
Taiwan
8.50%
2.00%
–
10.50%
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4

Shopee Mall Take-Rate by Country: Lifestyle Category

(updated as of February 3, 2025)​

Country Commission fee Transaction fee Other fee Total take-rate ¹
Thailand
10.50% – 11.00%
3.00%
–
13.50% – 14.00%
Vietnam
5.50%
4.63%
–
10.13%
Philippines
7.36% – 9.89%
2.00%
–
9.36% – 11.89%
Malaysia
15.00% – 16.00%
3.50%
–
18.50% -19.50%
Singapore
10.00%
2.00%
–
12.00%
Indonesia
5.58%-9.19%
1.62%
Rp1,000 each transaction ²
(7.20% – 10.81%) + Rp1,000
Taiwan
8.50%
2.00%
–
10.50%
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4

Shopee Mall Take-Rate Trend in 2025

The take-rate trends shown here are based on selected representative products: Microwave (Electronics), Clothes (Fashion), Body Wash (FMCG), and Furniture (Lifestyle). These products were chosen because they are widely used and reflect typical rates within their categories.

Note: Take rate for Brazil excludes the fixed amount of R$3 - R$4

Disclaimer:
The data provided above is for general informational purposes only and is presented on a best-effort basis. We cannot guarantee the accuracy of this information as it may be subject to change at any time without notice. Also, the specific rates being offered to individual sellers may be subject to case by case negotiations, and so could be different from the guidelines above. Please note that this data is not intended as financial, investment, legal, or professional advice.

Shopee Non-Mall Take-Rate by Category and Country

(updated as of February 3, 2025)

Country Commission fee Transaction fee Other fee Total take-rate ¹ Note
Thailand
5.00% – 9.00%
3.00%
–
8.00% – 12.00%
–
Vietnam
0.93% – 3.70%
4.63%
–
5.56% – 8.33%

Shopee has cut commission fees for electronics sellers from 4% to 1% for major devices and 3% for other electronics, effective September 8, 2024. Here for more informstion.

Philippines
6.46% – 7.80%
2.00%
–
8.46% – 9.80%
Sellers part of the Free Shipping Special Program (FSS) will get a 2.24% discount on the updated commission fee rates.
Malaysia
0.00% – 11.00%
3.50%
–
3.50% -14.50%
Shops that sell less than 120 days on Shopee will NOT be charged for the commission fee
Singapore
5.00%
2.00%
–
7.00%
–
Indonesia
3.83% – 7.20%
1.62%
Rp1,000 each transaction ²
(5.45% – 8.82%) + Rp1,000
As of August 1, 2024, Shopee will impose a maximum payment fee of IDR 50,000 per product quantity.
Taiwan
5.50% or 7.50%
2.00%
–
7.50% – 9.50%
Typically, sellers are charged 5.50%, but this rate increases to 7.50% on major sales days.
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4
“- Commission fee charged limited to R$104 per item. – Below R$8 products will be charged half the value of the product”

For more detailed information about the fees, please click on the country name to be directed to the respective Shopee website.

Note: All rates shown are exclusive of taxes.

¹ The rates presented here are for Shopee Non-Mall and reflect the total mandatory take-rate, including commission and transaction fees. Optional fees, such as those for free shipping or cashback campaigns, are not included.

² Service fee is a fee of Rp1,000 charged to Buyers for each transaction

Shopee Non-Mall Take-Rate by Country: FMCG Category

(updated as of February 3, 2025)

Country Commission fee Transaction fee Other fee Total take-rate ¹
Thailand
8.00%
3.00%
–
11.00%
Vietnam
3.70%
4.63%
–
8.33%
Philippines
7.36%
2.00%
–
9.36%
Malaysia
10.50%
3.50%
–
14.00%
Singapore
5.00%
2.00%
–
7.00%
Indonesia
7.21%
1.62%
Rp1,000 each transaction ²
8.83% + Rp1,000
Taiwan
5.50%
2.00%
–
7.70%
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4

Shopee Non-Mall Take-Rate by Country: Electronics Category

(updated as of February 3, 2025)

Country Commission fee Transaction fee Other fee Total take-rate ¹
Thailand
5.00% – 8.00%
3.00%
–
8.00% – 11.00%
Vietnam
2.78%
4.63%
–
7.41%
Philippines
7.80%
2.00%
–
9.80%
Malaysia
7.50%
3.50%
–
11.00%
Singapore
5.00%
2.00%
–
7.00%
Indonesia
5.18%
1.62%
Rp1,000 each transaction ²
6.80% + Rp1,000
Taiwan
5.50%
2.00%
–
7.70%
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4

Shopee Non-Mall Take-Rate by Country: Fashion Category

(updated as of February 3, 2025)

Country Commission fee Transaction fee Other fee Total take-rate ¹
Thailand
7.50% – 9.00%
3.00%
–
10.50% – 12.00%
Vietnam
3.70%
4.63%
–
8.33%
Philippines
7.80%
2.00%
–
9.80%
Malaysia
10.00%
3.50%
–
13.50%
Singapore
5.00%
2.00%
–
7.00%
Indonesia
7.21%
1.62%
Rp1,000 each transaction ²
8.83% + Rp1,000
Taiwan
5.50%
2.00%
–
7.70%
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4

Shopee Non-Mall Take-Rate by Country: Lifestyle Category

(updated as of February 3, 2025)

Country Commission fee Transaction fee Other fee Total take-rate ¹
Thailand
7.50%
3.00%
–
10.50%
Vietnam
3.70%
4.63%
–
8.33%
Philippines
7.80%
2.00%
–
9.80%
Malaysia
10.00%
3.50%
–
13.50%
Singapore
5.00%
2.00%
–
7.00%
Indonesia
7.21%
1.62%
Rp1,000 each transaction ²
8.83% + Rp1,000
Taiwan
5.50%
2.00%
–
7.70%
Brazil
13.00%
1.00%
R$4 per item
14.00% + R$4

Shopee Non-Mall Take-Rate Trend in 2025

The take-rate trends shown here are based on selected representative products: Microwave (Electronics), Clothes (Fashion), Body Wash (FMCG), and Furniture (Lifestyle). These products were chosen because they are widely used and reflect typical rates within their categories.

Disclaimer:
The data provided above is for general informational purposes only and is presented on a best-effort basis. We can not guarantee the accuracy of this information as it may be subject to change at any time without notice. Also, the specific rates being offered to individual sellers may be subject to case by case negotiations, and so could be different from the guidelines above. Please note that this data is not intended as financial, investment, legal, or professional advice.

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